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The most-shipped premium smartphone brand of the modern era — defined by vertical integration and a six-year support floor.
2027 3 models Best of 2027
iPhone 19 Pro Max
2027 Pro Max apex.
95/100
iPhone Fold 2
$2300 · Flagship
91 iPhone 19 Air
$999 · Flagship
88
2026 4 models Best of 2026
iPhone 18 Pro Max
2026 Pro Max apex.
94/100
iPhone Fold
$2300 · Flagship
90 88 iPhone 18 Air
$999 · Flagship
86
2025 11 models Best of 2025
iPhone 17 Pro Max
Pro Max apex 2025.
93/100
iPhone 17 Pro Max
$1,199 · Flagship
92 iPhone 17 Pro
$999 · Flagship
92 iPhone 17 Pro
$1,099 · Flagship
91 88 iPhone Air
$999 · Flagship
87 iPhone Air
$999 · Flagship
86 iPhone SE (2025)
$599 · Mid-range
84 Apple iPad Air (M3, 7th gen, 2025)
$599 · Flagship
84 80 Apple iPad (11th gen, A16, 2025)
$349 · Mid-range
72
2024 8 models Best of 2024
iPhone 16 Pro Max
The most refined Pro Max yet — and the one to beat for video.
91/100
iPhone 16 Pro
$999 · Flagship
90 Apple iPad Pro 13" (M4, 2024)
$1,299 · Flagship
90 Apple iPad Pro 11" (M4, 2024)
$999 · Flagship
88 86 iPhone 16 Plus
$899 · Premium
85 Apple iPad mini (7th gen)
$499 · Flagship
84 Apple iPad Air (6th gen, M2, 2024)
$599 · Flagship
82
2023 4 models Best of 2023
iPhone 15 Pro Max
The first titanium iPhone, and the first with a 5× periscope.
87/100
iPhone 15 Pro
$999 · Flagship
85 iPhone 15 Plus
$899 · Premium
82 79
2022 10 models Best of 2022
Apple iPad Pro 12.9" (6th gen, M2, 2022)
The M2 mini-LED 12.9" Pro — last in the LCD/mini-LED Pro line.
86/100
iPhone 14 Pro Max
$1,099 · Flagship
84 Apple iPad Pro 11" (4th gen, M2, 2022)
$799 · Flagship
84 iPhone 14 Pro
$999 · Flagship
82 Apple iPad Air (5th gen, 2022)
$599 · Flagship
80 78 iPhone 14 Plus
$899 · Flagship
78 iPhone SE (2022)
$429 · Mid
74 iPhone SE (3rd gen)
$429 · Mid-range
70 Apple iPad (10th gen, 2022)
$449 · Mid-range
68
2021 8 models Best of 2021
Apple iPad Pro 12.9" (5th gen, 2021)
The first iPad with M1 silicon and a mini-LED XDR display.
86/100
Apple iPad Pro 11" (3rd gen, M1, 2021)
$799 · Flagship
82 iPhone 13 Pro Max
$1,099 · Flagship
80 iPhone 13 Pro
$999 · Flagship
80 iPhone 13 mini
$699 · Premium
78 78 Apple iPad mini (6th gen)
$499 · Flagship
78 Apple iPad (9th gen, 2021)
$329 · Budget
64
2020 9 models Best of 2020
Apple iPad Pro 11" (2nd gen, 2020)
The first iPad with LiDAR and ultrawide camera.
80/100
iPhone 12 Pro
$999 · Flagship
78 iPhone 12 Pro Max
$1,099 · Flagship
76 76 Apple iPad Air (4th gen, 2020)
$599 · Flagship
74 iPhone 12 mini
$699 · Premium
73 iPhone SE (2020)
$399 · Mid
70 iPhone SE (2nd gen)
$399 · Mid-range
62 Apple iPad (8th gen, 2020)
$329 · Budget
62
2019 8 models Best of 2019
iPhone 11 Pro
Apple’s first Pro iPhone — triple cam and Super Retina XDR.
76/100
Apple iPod touch (7th gen, final)
$199 · Vintage
76 iPhone 11 Pro Max
$1,099 · Flagship
74 71 Apple iPad mini (5th gen)
$399 · Mid-range
70 Apple iPad Air (3rd gen, 2019)
$499 · Mid-range
70 Apple iPod touch (7th gen)
$199 · Specialty
64 Apple iPad (7th gen, 2019)
$329 · Budget
60
2018 6 models Best of 2018
Apple iPad Pro 12.9" (3rd gen, 2018)
The flat-edge iPad Pro that introduced USB-C and Face ID.
80/100
Apple iPad Pro 11" (1st gen, 2018)
$799 · Flagship
78 Apple iPad (6th gen, 2018)
$329 · Tablet
76 iPhone XS Max
$1,099 · Flagship
73 72 70
2017 5 models Best of 2017
Apple iPad (5th gen, 2017)
Sub-$330 iPad return.
74/100
Apple iPad Pro 10.5"
$649 · Flagship
70 68 iPhone 8 Plus
$799 · Flagship
66 63
2016 5 models Best of 2016
Apple iPad Pro 9.7"
A 2016 iPad Pro with True Tone display and Apple Pencil support.
64/100
iPhone SE (2016)
$399 · Mid
62 iPhone 7 Plus
$769 · Flagship
60 57 iPhone SE (1st gen)
$399 · Mid-range
46
2015 5 models Best of 2015
Apple iPad Pro 12.9" (2015)
First iPad Pro.
80/100
Apple iPod touch (6th gen)
$199 · Specialty
62 Apple iPad mini 4
$399 · Mid-range
58 iPhone 6s Plus
$749 · Flagship
54 50
2014 4 models Best of 2014
Apple iPad mini 3
Touch ID minor refresh.
74/100
Apple iPad Air 2
$499 · Mid-range
64 iPhone 6 Plus
$749 · Flagship
46 42
2013 4 models Best of 2013
Apple iPad Air
First iPad Air.
75/100
Apple iPad mini 2
$399 · Tablet
72 iPhone 5c
$549 (launch) · Legacy
55 38
2012 4 models Best of 2012
Apple iPad (3rd gen, Retina 2012)
2012 first Retina iPad.
82/100
Apple iPod touch (5th gen)
$299 · Vintage
78 Apple iPad mini (1st gen)
$329 · Vintage
78 30
2011 2 models Best of 2011
Apple iPad 2 (2011)
2011 iPad refresh with cameras.
80/100
2010 3 models Best of 2010
Apple iPad (1st gen, 2010)
2010 the original iPad.
78/100
Apple iPod touch (4th gen)
$229 · Vintage
76 20
2009 1 model Best of 2009
iPhone 3GS
The 2009 "S" — the speed bump that added video recording.
14/100
2008 1 model Best of 2008
iPhone 3G
The 2008 iPhone that brought 3G — and the App Store.
10/100
2007 4 models Best of 2007
iPhone (original 2G)
2007 the original iPhone.
80/100
Apple iPod touch (1st gen)
$299 · Vintage
72 iPhone (1st gen / "2G")
$499 · Flagship
50 iPhone (1st generation)
$499 · Flagship
8 All Apple phones → Browse other brands
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