Home Brands Asus Timeline Brand timeline
Two phone lines: ROG Phone (gaming, active cooling, shoulder triggers) and Zenfone (one of the last true compact flagships).
2026 3 models Best of 2026
Asus ROG Phone 11
Gaming flagship 2026.
88/100
Asus Zenfone 13 Ultra
$1100 · Flagship
86 Asus Zenfone 13
$700 · Flagship
84
2025 3 models Best of 2025
Asus ROG Phone 10
A 2025 Snapdragon 8 Elite Gen 5 gaming phone with 185 Hz LTPO.
90/100
Asus Zenfone 12 Ultra
$1,099 · Flagship
84 Asus Zenfone 12 Ultra
$1,000 · Flagship
84
2024 10 models Best of 2024
Asus ROG Phone 9 Ultimate
Snapdragon 8 Elite gaming flagship with active cooler.
90/100
Asus ROG Phone 9 Pro
$1,199 · Flagship
86 Asus ROG Phone 8 Pro
$1,199 · Flagship
86 Asus ROG Phone 9
$999 · Flagship
86 Asus ROG Phone 9 Pro
$1,200 · Flagship
86 Asus Zenfone 11 Ultra
$900 · Flagship
85 Asus ROG Phone 8
$999 · Flagship
84 Asus Zenfone 11 Ultra
$900 · Flagship
82 Asus Zenfone 11
$700 · Flagship
82 Asus Zenfone 11 Lite
$450 · Mid-Range
73
2023 3 models Best of 2023
Asus ROG Phone 7
SD8 Gen 2 gaming flagship with AirTrigger + AeroActive.
84/100
Asus ROG Phone 7 Ultimate
$1,400 · Flagship
84 Asus Zenfone 10
$699 · Flagship
83
2022 3 models Best of 2022
Asus ROG Phone 6 Pro
18 GB RAM gaming flagship with a tiny ROG Vision dot-matrix display on back.
90/100
Asus ROG Phone 6
$999 · Flagship
82 Asus Zenfone 9
$699 · Flagship
80
2021 5 models Best of 2021
Asus ROG Phone 5s
Snapdragon 888 Plus mid-cycle refresh with 360Hz touch sampling.
88/100
Asus ROG Phone 5
$999 · Gaming
87 Asus Smartphone for Snapdragon Insiders
$1500 · Flagship
84 Asus Zenfone 8
$599 · Flagship
80 Asus Zenfone 8 Flip
$800 · Flagship
76
2020 3 models Best of 2020
Asus ZenFone 7 Pro
Flip-camera flagship with Snapdragon 865+ and dual stereo speakers.
83/100
Asus ZenFone 7
$699 · Flagship
81 Asus ROG Phone 3
$999 · Gaming flagship
80
2019 2 models Best of 2019
Asus ROG Phone 2
The 120Hz gaming flagship that put Asus on the gaming-phone map.
84/100
Asus ZenFone 6
$500 · Flagship
82
2018 5 models Best of 2018
Asus ROG Phone (1st gen)
2018 first ROG gaming phone.
84/100
Asus ROG Phone
$899 · Flagship
82 Asus ZenFone 5Z
$500 · Flagship
76 Asus ZenFone Max Pro M1
$180 · Budget
64 Asus ZenFone Max M1
$160 · Budget
50
2017 3 models Best of 2017
Asus Zenfone AR
2017 first Tango + Daydream phone.
76/100
Asus ZenFone 4
$400 · Mid-range
68 Asus ZenFone 3 Zoom
$370 · Mid-range
52
2016 1 model Best of 2016
Asus ZenFone 3
Glass-bodied mid-ranger that elevated the ZenFone line.
64/100
2015 1 model Best of 2015
Asus ZenFone 2
The first smartphone with 4 GB of RAM, on an Intel Atom chip.
48/100
2014 3 models Best of 2014
Asus Zenfone 5 (2014)
2014 first Zenfone Intel Atom budget.
64/100
Asus Zenfone 6 (2014)
$230 · Phablet
64 Asus Padfone X
$200 · Mid-Range
60
2013 1 model Best of 2013
Asus Nexus 7 (2013)
The 2013 Nexus 7 — first 7" tablet with Retina-class display.
64/100
2012 2 models Best of 2012
Asus PadFone 2
2012 PadFone refresh, simpler dock.
72/100
Asus PadFone
$800 · Concept
70 All Asus phones → Browse other brands
Available in 30 languages · 30 active Choose language EN ES PT-BR PT FR DE IT NL PL SV FI TR RU UK AR FA HE HI BN TA UR ID MS VI TH FIL ZH-CN ZH-TW JA KO
SpecEagle is an independent publication. We may earn affiliate commission from purchases via our links. We never accept payment for verdicts.
© 2026 SpecEaglePrivacy Terms Cookies Contact Cookie preferences Compare any two phones ⌘K Compare Privacy choice
Personalised ads — your call. SpecEagle is free thanks to advertising. With your consent, our partners (including Google AdSense) may use cookies to show ads matched to your interests. Decline and you will still see ads — just non-personalised ones. You can change your mind from the footer at any time. Cookie policy · Privacy
Reject Accept all